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Making a Debut at NRF 2025 Retail’s Big Show Asia Pacific in Singapore, HEADING is Empowering Global Retail’s New Development with Digital Intelligence

One of the the most influential event in the retail industry in Asia-Pacific -- NRF 2025 Retail’s Big Show Asia Pacific -- was grandly held at Marina Bay Sands Expo & Convention Centre in Singapore from June 3rd to 5th.With the theme of “Retail Unlimited”, this tear’s conference focused on diverse dimensions such as industry trends, gathering global retail leaders to deeply explore the underlying logic and practical pathways of industry transformation.
As a leader in the globalization of digital technology, HEADING -- with three decades of industry experience and expertise -- unveiled its solutions tailored for global retail markets at the convention. By combining technological empowerment with ecosystem collaboration, HEADING has charted a clear path for retail businesses to expand in the international markets.

Technological Empowerment for Globalization: Full-Stack Digital Intelligence Matrix
The growth and potential in the global retail industry is beyond noticeable -- South East Asia’s e-commerce user base is skyrocketing, Middle East’s retail online penetration is growing rapidly, and Africa’s mobile payment adoption is overtaking traditional payment for the first time, etc. As the global retail landscape reshapes significantly, expanding internationally has become a make-or-break strategy for innovation and growth. However, obstacles such as fragmented payments, clunky supply chains, and towering compliance risks can still make enterprises stuck like a fish out of water during global expansion.
Addressing the complex needs of retailers in emerging markets, HEADING leverages a dual-drive strategy of “global mindset + local experience”to deliver digital transformation solutions for global retail enterprises, empowering them to break through challenges and seize growth opportunities.
HEADING’s global retail solutions take the one and only omni-channel retail systems as the foundation, seamlessly integrating modules like ERP systems, supply chain logistics management, membership management, intelligent dynamic replenishment algorithms, and precision marketing engines. This builds a full-stack digital intelligence and capability matrix, empowering retail businesses to shatter barriers for international operation, and achieve leaps in efficiency and experience upgrades for global expansion.
HEADING’s systems are adopted for global enterprises’ cross-regional operations, featuring a built-in multi-language instant switching engine that supports seamless transitions between languages. This system enables global employees, partners, and consumers to collaborate efficiently in their own languages, slashing cross-cultural communication costs by leaps and bounds.
When it comes to supply chain and warehousing, HEADING unleashes a smart logistics solution designated for the unique challenges of global logistics -- long delivery chains, multi-stage operations, and tangled compliance rules. This solution seamlessly integrates end-to-end international shipping management with a international multi-warehouse dynamic collaborative network supercharging warehouse turnover efficiency and streamline delivery timeliness.
Most importantly, HEADING has embedded global compliance capabilities into its systems, enabling multi-tax regime adaptation and multi-currency settlement to build a “compliance lifeline”for enterprises’ international operations.

Story of MINISO and WEMART: How Global Retail Enterprises Break trough the Way of Growth?
Since launching its international strategy in 2015, HEADING has spent a decade forging its global capabilities, building an end-to-end international service ecosystem. 10 years later, HEADING’s solutions has actively involved into the global expansion of top players in retail, FMCG, fresh produce, trendy toys are more. With a service footprint spanning 80+ countries and regions, HEADING has become the digital intelligence engine for businesses to smash cross-border barriers and achieve the dual wins for local roots and global growth.
Take MINISO, a global fast-fashion retail giant, as an example. With over 7700 stores worldwide and operations spanning 112 countries and regions, it’s a true global phenomenon. HEADING has accompanied MINISO throughout its journey from domestic operations to overseas expansion, creating unique features such as multi-currency capabilities, multi-tax regime adaptation, cross-border trade settlement between organizations, and international shipping logistics support. These features have supported MINISO’s leapfrog growth from a regional single store to a global retail chain.

ATAW Group is a leading traditional department store retailer, has achieved perfect integration between its physical stores and e-commerce platforms like Lazada and Shopee through HEADING’s private ERP management system. This has enabled the integration between online stores and in-person stores, creating a necessary foundation for future growth. The system’s automated replenishment and financial system integration have improved management efficiency, making it a benchmark for digital transformation among local Philippine retail enterprises.

The WEMART Group runs the biggest Chinese retail brand in Dubai and Saudi Arabia. Relying on on HEADING’s digital intelligence management solutions, the group has achieved multi-channel sales, cross-business integration, and multi-warehouse collaboration -- driving rapid growth in its retail operations.
· In this new era of retail where globalization and localization deeply intertwine, HEADING believes technology isn’t just a cold pile of codes -- it’s a practical tool that truly understands local cultures, aligns with business laws, and meets consumer needs. Using technology as our bridge, we’ll help global retail enterprises navigate the waves and sail towards new blue oceans of growth.